Monday, October 31, 2011

OccupyKFI Takes Over Conservative Talk Radio Station

Los Angeles radio station KFI 640 AM opened its airwaves to the OccupyLA marketing team. Occupy (LA) KFI got 2 hours of prime radio time on Saturday, October 19th, 2011 from 2 pm to 4 pm.

They used the marketing rule of three to appeal for support using focus group tested code words. By using three distinct voices echoing the Soros funded talking points, they exploited the fact that people judge anything heard from three sources as reliable. The marketing team was well prepared to switch voices and reiterate each talking point before moving down their list. It was a 2 hour marketing communications 101 class conducted by three teaching assistants.

Sozialistische Deutsche Studentenbund (SDS)
(Socialist German Student Union)
Leftist code language to co-opt our partially educated youth included: fairness, justice and equality. The "99% taking power back from the 1%" rhetoric was the sales close. A typical appeal for support followed as the call to action. I got the feeling that all three of these speakers are members of the Students for a Democratic Society (SDS).

2 comments:

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